You would have read success stories about mobile app entrepreneurs who just made an app on the app store and became an overnight millionaire. But it’s not 2008 anymore!
Do you think Rovio, the creator of Angry Birds, just happened to create a game that became an overnight sensation and earned them a billion-dollar valuation? Think again!
Rovio went through 51 failures before creating a game like Angry Birds. Moreover, they also had a smart marketing strategy at hand. They made more money from selling Angry Birds’ brand merchandise than from the app itself.
But you don’t need to go through 51 failures to create a successful app! You can learn from the experiences of successful app entrepreneurs and shorten the learning curve.
And what if I tell you, this information is already available out there. These app entrepreneurs who have created hundreds of apps, have millions of downloads and created an app empire are ready to hold your hand and teach you their secrets.
The question is, ‘Are you willing to learn from them?’
From 1 website in 1990 to 1.26 billion in 2017 at the time of writing this post, there has been a stupendous growth in information on the internet. (Curious to know which was the first one? It was a website at CERN research lab invented by Tim Berners Lee)
In fact, a new website is added every fraction of a second. It’s fascinating to see the live counter for websites.
Scanning the deluge of information in cyberspace for meaningful and actionable advice is a herculean task and very frustrating at times. So, where to go for credible information?
You need to approach the experts and pick their mind. Are you worried about how will they respond to your call? Don’t bother, you can get all their wisdom from their books.
Why Follow This List When There Are So Many Lists Out There?
Do you have a great idea for an app and are wondering how to make it happen? Are you on the sidelines thinking indie developers can’t compete with big companies and deep pockets on the app store?
Are you of the opinion that 90% of the developers lose money on the app store and it’s not worth it? Have you already developed an app and looking for the perfect launch strategy? Are you worried about the crowded app store and how will your app stand out?
Are you wondering about what are the right metrics to focus on your app? Have you already made an app but are worried about not getting downloads?
The Appreneur Playbook by Charlyn Keating answers all these questions and even more. This book has golden nuggets of information which is useful for both an amateur as well as an experienced indie app entrepreneur.
But you have already read multiple books on the topic and wondering why should you spend money on the musings of some Charlyn? Perhaps the story of the how this book came into existence will help your decision-making. Continue reading